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Bb.Hairdresser’s Invisible Oil Heat/UV Protective Primer was shown to instantly cut frizz by 50% compared to untreated hair.
August 1, 2022
By: Lianna Albrizio
Associate Editor
Bumble and Bumble is partnering with actress Brittany O’Grady, for their new campaign celebrating the brand’s bestseller, Bb.Hairdresser’s Invisible Oil Heat/UV Protective Primer. The multitasking Primer was shown to instantly cut frizz by 50% compared to untreated hair, and stay that way all day, even in extreme humidity. At-home and on set, O’Grady is known for loving a range of looks – from smooth and sleek to natural, voluminous curls. Consumers and fans can follow her through a d...
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